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The surprising importance of choosing the colour of your car

When it comes to choosing the colour of your car, there are a lot of factors to consider. While some may simply pick their favourite colour and leave it at that, there are more important considerations that should be taken into account. In this article, we’ll explore the three key factors to consider when choosing the colour of your car: safety, resale value, and psychology.

Safety

One of the most important considerations when choosing the colour of your car is safety. According to a study published in the Journal of Safety Research, silver cars are the safest on the road. This is because they are highly visible, which makes them easier to see in all lighting conditions. White, yellow, and orange cars also have high visibility, which can help prevent accidents.

On the other hand, black, blue, and green cars are less visible and may be more prone to accidents. This is especially true in low-light conditions such as at dawn or dusk. If safety is a top priority for you, consider choosing a car in a highly visible colour such as silver, white, yellow, or orange.

Resale Value

Another important factor to consider when choosing the colour of your car is resale value. While you may not be thinking about selling your car when you first buy it, it’s always a good idea to consider its resale value. This is because certain colours tend to hold their value better than others.

According to many studies, silver, white, and black cars tend to have the highest resale value. This is because they are popular colours that are in high demand among buyers. On the other hand, bright or unusual colours such as orange, green, or purple may be less desirable to buyers and may not hold their value as well. Subtle colours are more likely to retain their value in the long term. There’s a reason why you can find lots of black used Audi cars online.

Psychology

The colour of your car can also have a psychological impact on you and those around you. Different colours can convey different emotions and attitudes, which is why it’s important to choose a colour that reflects your personality and lifestyle.

Blue will stand out against the more monotone colours on the road without being too loud and garish and is therefore considered a stable, sensible choice. If you choose red, you’re a fierce individual and you’re not afraid to show it to the world. drivers who opt for the brighter, bolder greens are usually looking to make a statement. White is often associated with purity, cleanliness, and sophistication, while black conveys elegance, power, and mystery.

It’s all personal

Ultimately, the colour of your car is a personal choice that should reflect your individual style and needs. Whether you prioritize safety, resale value, or psychology, there is a colour that will meet your specific criteria. By taking the time to consider these factors and choosing a colour that is both functional and visually appealing, you can find a car that you’ll love for years to come.

Andy Macpherson

Andy Macpherson is a Brighton-based blogger, amateur golfer and photographer with a passion for capturing the essence of his surroundings. Born and raised in Hove, he has spent almost his entire life exploring the streets and beaches of Brighton, always with a DLSR in hand. When he's not out taking photos or hacking his way around the golf course, Andy can often be found gorging on Pad Thai. As a self-proclaimed foodie, Andy is always on the lookout for new restaurants and dishes to try, which is the main reason behind why he loves reviewing food places for the site.